To truly excel in our endeavors, we recognize the significance of nourishing our bodies with the right balance of macro and micronutrients. The foundation of our philosophy rests on the principle of embracing whole foods as the cornerstone of optimal nutrition. In response to this belief, we've meticulously crafted a holistic nutrition system tailored to elevate performance levels.
To truly excel in our endeavors, we recognize the significance of nourishing our bodies with the right balance of macro and micronutrients. The foundation of our philosophy rests on the principle of embracing whole foods as the cornerstone of optimal nutrition. In response to this belief, we've meticulously crafted a holistic nutrition system tailored to elevate performance levels.
To truly excel in our endeavors, we recognize the significance of nourishing our bodies with the right balance of macro and micronutrients. The foundation of our philosophy rests on the principle of embracing whole foods as the cornerstone of optimal nutrition. In response to this belief, we've meticulously crafted a holistic nutrition system tailored to elevate performance levels.
To truly excel in our endeavors, we recognize the significance of nourishing our bodies with the right balance of macro and micronutrients. The foundation of our philosophy rests on the principle of embracing whole foods as the cornerstone of optimal nutrition. In response to this belief, we've meticulously crafted a holistic nutrition system tailored to elevate performance levels.
To truly excel in our endeavors, we recognize the significance of nourishing our bodies with the right balance of macro and micronutrients. The foundation of our philosophy rests on the principle of embracing whole foods as the cornerstone of optimal nutrition. In response to this belief, we've meticulously crafted a holistic nutrition system tailored to elevate performance levels.
To truly excel in our endeavors, we recognize the significance of nourishing our bodies with the right balance of macro and micronutrients. The foundation of our philosophy rests on the principle of embracing whole foods as the cornerstone of optimal nutrition. In response to this belief, we've meticulously crafted a holistic nutrition system tailored to elevate performance levels.
Go in to any sports nutrition store. You'll find the same brands time and time again - the energy gels pumped full of synthetic sugars, the protein bars with zero carbs, and a whole bunch of other products you're not quite sure what to do with. But... what if that weren't the case?
Eating enough of the right foods can make or break your performance. That's why we developed a complete nutrition line to support your training - something for before, during, and after, all coming from ingredients you know and recognize.
Just run. It doesn't matter how fast, slow, or whether you run in the morning or not. We believe that every athlete deserves to feel heard, understood, and empowered to fuel their bodies for sport and beyond.
Take what you need from our system, and leave what you don't. We're there to support you wherever you need.
After struggling to find the right fuel for years, Anja Westhues (Founder + CEO) realized she wasn't alone in this search for products that would support her performance and overall wellbeing after working in a run specialty store.
She would often meet customers who were looking for new options, and after sitting down for over 200 customer interviews, she realized the industry needed something fresh. She worked with food scientists and nutritionists to develop a line of products that would support both performance and overall health and wellbeing.
Designed to work together, Endure's signature system offers 3 products to fuel your workouts.
This kit includes nutrition for before, during, and after training sessions, all coming from whole, nutrient dense ingredients that truly fuel your body - both for sport and beyond.
The system is designed to support the training process from start to finish, and will be made available Late 2024. the kit will be made available later this year. The System consists of three products:
BRACE, a nutrient-dense energy bite with quick carbs and slow burning dietary fat.
PACE, a mid-run energy gel with fast-acting vitamin-rich sugars.
ACE, a post-run recovery bar with food-derived iron, B vitamins, and plenty of protein.
You just might need some more iron.
Runners are often deficient in iron, a critical mineral to support oxygen transportation around the body during training and day-to-day life.
When we sat down to formulate this product, we wanted to ensure that we were checking runners' nutritional boxes, focusing on iron from day one. The result? A whole, whole lot of it.
How can Endure fuel you? Read what some of our customers are saying.
"Flavor profile, size, sweetness level, aftertaste and that little bite of salt is insanely good. There’s literally not another bar I can compare it to which is such a win for Endure. I’m so rocked by the ingredients you were able to use and all of the post-run benefits each one brings."
"As a distance runner in bustling NYC, Endure is exactly what I need. The whole ingredients help my body help itself, while the ease of transport make it easy to get my nutrition regardless of what my pre or post run plans are. Endure stands for joyful, intentional movement, and a lifestyle that supports it - no BS."
“I had an Ace bar this morning after yoga and it was soooo yummy. And I could see seeds in it!!! Made my day.”
"I run a wellness social club in NYC and we are always looking for new products that align with our community - endurance athletes looking for the next best thing. Endure has come to many Lime Social Club Events and what community members notice most is the easy taste and consistency, not too granular or sticky.Likewise, the bar ispacked with macros we are all looking forbutlacks the added sugars you find in conventional 'wellness' bars. And with all of this aside - it still tastes great. I personally have been using Endure's Ace Bar during or before runs over 15 miles. I like how I feel satiated without being overly full and I genuinely feel like it's fueling my body better than competitors.I'm excited for Endure's product line to grow and can't wait to add them to my training rituals."