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Endure
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MEET ACE.

A CHOCOLATEY, CHEWY RECOVERY BAR WITH EVERYTHING YOU NEED AND NOTHING YOU DON'T. WE HAVE A 2:1 CARB:PROTEIN RATIO COMING FROM EXCLUSIVELY WHOLE FOOD INGREDIENTS, WITH A TASTE AND TEXTURE YOU'LL ACTUALLY CRAVE. PRE-ORDER TODAY. SOLD ONLINE IN A PACK OF 12.

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MORE INFO
post-workout snack
supports recovery
nutrient dense ingredients
what's in it?
cricket + vegan protein
cricket + vegan protein

To truly excel in our endeavors, we recognize the significance of nourishing our bodies with the right balance of macro and micronutrients. The foundation of our philosophy rests on the principle of embracing whole foods as the cornerstone of optimal nutrition. In response to this belief, we've meticulously crafted a holistic nutrition system tailored to elevate performance levels.

PEANUTS
PEANUTS

To truly excel in our endeavors, we recognize the significance of nourishing our bodies with the right balance of macro and micronutrients. The foundation of our philosophy rests on the principle of embracing whole foods as the cornerstone of optimal nutrition. In response to this belief, we've meticulously crafted a holistic nutrition system tailored to elevate performance levels.

medjool dates
medjool dates

To truly excel in our endeavors, we recognize the significance of nourishing our bodies with the right balance of macro and micronutrients. The foundation of our philosophy rests on the principle of embracing whole foods as the cornerstone of optimal nutrition. In response to this belief, we've meticulously crafted a holistic nutrition system tailored to elevate performance levels.

apricots
apricots

To truly excel in our endeavors, we recognize the significance of nourishing our bodies with the right balance of macro and micronutrients. The foundation of our philosophy rests on the principle of embracing whole foods as the cornerstone of optimal nutrition. In response to this belief, we've meticulously crafted a holistic nutrition system tailored to elevate performance levels.

SEA SALT
SEA SALT

To truly excel in our endeavors, we recognize the significance of nourishing our bodies with the right balance of macro and micronutrients. The foundation of our philosophy rests on the principle of embracing whole foods as the cornerstone of optimal nutrition. In response to this belief, we've meticulously crafted a holistic nutrition system tailored to elevate performance levels.

cocoa
cocoa

To truly excel in our endeavors, we recognize the significance of nourishing our bodies with the right balance of macro and micronutrients. The foundation of our philosophy rests on the principle of embracing whole foods as the cornerstone of optimal nutrition. In response to this belief, we've meticulously crafted a holistic nutrition system tailored to elevate performance levels.

Why Endure?
Why Endure?
Go in to any sports nutrition store. You'll find the same brands time and time again - the energy gels pumped full of synthetic sugars, the protein bars with zero carbs, and a whole bunch of other products you're not quite sure what to do with. But... what if that weren't the case?
Eating enough of the right foods can make or break your performance. That's why we developed a complete nutrition line to support your training - something for before, during, and after, all coming from ingredients you know and recognize.
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The Endure Lifestyle
The Endure Lifestyle
Just run. It doesn't matter how fast, slow, or whether you run in the morning or not. We believe that every athlete deserves to feel heard, understood, and empowered to fuel their bodies for sport and beyond.
Take what you need from our system, and leave what you don't. We're there to support you wherever you need.
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Meet The Founder
Meet The Founder
After struggling to find the right fuel for years, Anja Westhues (Founder + CEO) realized she wasn't alone in this search for products that would support her performance and overall wellbeing after working in a run specialty store.
She would often meet customers who were looking for new options, and after sitting down for over 200 customer interviews, she realized the industry needed something fresh. She worked with food scientists and nutritionists to develop a line of products that would support both performance and overall health and wellbeing.
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Coming Soon: Shop the System
Designed to work together, Endure's signature system offers 3 products to fuel your workouts.
This kit includes nutrition for before, during, and after training sessions, all coming from whole, nutrient dense ingredients that truly fuel your body - both for sport and beyond.
The System
The System

The system is designed to support the training process from start to finish, and will be made available Late 2024. the kit will be made available later this year. The System consists of three products:

BRACE, a nutrient-dense energy bite with quick carbs and slow burning dietary fat.

PACE, a mid-run energy gel with fast-acting vitamin-rich sugars.

ACE, a post-run recovery bar with food-derived iron, B vitamins, and plenty of protein.

COMING SOON
Ever felt drained on a run?
You just might need some more iron.
Runners are often deficient in iron, a critical mineral to support oxygen transportation around the body during training and day-to-day life.
When we sat down to formulate this product, we wanted to ensure that we were checking runners' nutritional boxes, focusing on iron from day one. The result? A whole, whole lot of it.
Average Iron content per bar
Ace Bar (35%)
RX Bar (10%)
Quest (4%)
empty
Barebells (0%)
what you all think...

How can Endure fuel you? Read what some of our customers are saying.

Sarah A.
Chandler R.
Hannah E.
Caite O.